The Huffman Tire Company has 3,000 tires in its inventory which are considered obsolete. Each unit originally cost the company $35. Management is considering options to reduce these inventory levels. Units can be sold directly to car dealerships for $30 per tire as opposed to the normal selling price of $45 per tire. The other option is to offer their current customers a $10 per tire rebate on their purchase. In addition to the $10 rebate, the program would cost the company approximately $24,000 to manage. They predict that either option will rid them completely of their excess The decision to sell directly to the car dealerships over offering the rebate will result in: A. A $21,000 increase in profits. B. A $9,000 increase in profits. C. A $15,000 decrease in profits. D. A $24,000 decrease in profits.

The correct answer is;

A $9,000 increase in profits (B)

Explanation:

This question is asking us to compare the net selling prices between selling to the current customers and selling to the car dealership, to determine if an increase or decrease in profit was made.

First of all, we have to calculate the net selling prices to the two group;

To the car dealership

price of 1 tire = $30

total number of tires = 3,000

Therefore total price of sales = 3000 × 30 = $90,000

To the current customers;

price of 1 tire = $45 - $10 rebate = $35

Number of tires = 3000

Therefore total selling price = 35 × 3000 = $105,000

Next, we are told that when they decide to sell to direct customers,  the program would cost $24,000. This amount will be removed from the total selling price; Therefore net amount gotten from sales to customers

= $105,000 - $24,000 (cost of program) = $81,000

Now, comparing the prices of the two groups,

Total sale to car dealership = $90,000

Total sales to customers = $81,000

difference = 90,000 - 81,000 = $9,000.

If the company makes a decision to sell to the car dealership, they will make a $9,000 increase in profit (Option B), because the price in selling to the car dealership is higher than that in selling to the direct customers by $9,000.

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