Business, 25.02.2020 18:54 shaw2708

Before purchasing a car, John sought advice from his friends and researched auto reviews on the Internet. He also visited car dealers and went for a test-drive. In which of the following stages of the consumer decision-making process is John engaged?

a. internal information search
b. external information search
c. postpurchase evaluation
d. problem recognition
e. evoked set manipulation

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