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Business, 19.02.2020 01:49 mochoa4

Content analysis is:
1) an interviewer's ability to articulate questions in a direct and clear manner.
2) the process of collecting both attitudinal and behavioral data from a subject that spans all time frames.
3) a detailed outline of the topics, questions, and subquestions used by a moderator to lead a focus group session.
4) an interactive procedure in which a researcher and moderator discuss the subjects' responses to the topics that outlined a focus group session.
5) the systematic procedure of taking individual responses and grouping them into larger theme categories or patterns.

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Content analysis is:
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