Joe and Debra are deeply interested in the well-being of the cocoa farmers they buy from. Imagine that they were thinking about starting a global service program, in which Theo Chocolate employees would live in cocoa-growing communities for a year at a time, contributing their management and technical expertise. What advice would you give Joe and Debra? A) Global service programs were a fad in the early part of the 21st century, but the large corporations that tried them have mostly stopped.
B) Theo Chocolate would probably benefit from such a program because the employees who participate will have greater cross-cultural awareness.
C) Employees often view such assignments as highly desirable and would likely see the opportunity to participate in such a program as a benefit of working for Theo Chocolate.
D) By immersing some of its employees in the communities where it does business, Theo Chocolate would gain a more intimate knowledge of emerging markets, perhaps allowing it to sell chocolate or other foods there someday.