When a company needs precise answers about the effects of various proposed marketing actions on important outcomes, what type of research should be used?

Causal research

Explanation:

When a company needs precise answers about the effects of various proposed marketing actions on important outcomes , Causal research  should be used .

Causal research is a type of research in which there is a investigation on cause and effect relationship.

Causal research is a important thing. In causal research the problem is clearly define causal research allow replication if there is a need of do so.Causal research helps in identifying the channel of causal.

But causal research does not support the discovery of other factors which also important , it also doesn't reveal the resource used .

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