Consumers generally do not conduct research or search for information when making low-involvement decisions because .a. the decisions do not involve very many alternatives b. the decisions are not very important to the consumers "c. the decisions do not involve financial, social, or psychological risks" d. consumers usually have all the information they need to begin with

The correct answer are letters "B" and "C": the decisions are not very important to the consumers; the decisions do not involve financial, social, or psychological risks.

Explanation:

Consumers are driven by price and interest. In case they are to purchase a product that is not of their preference, they do not usually make a deep research on the available possibilities there are in the market. Besides, if there is no risk involved in that purchase, they are less likely to be worried about finding more information about the good that is going to be bought.

answer; ( prices are sticky);