What global marketing opportunities and challenges would you face if the simulation were based on a real-world international situation? discuss the difference in the experience you would have without the assumptions built into the simulation (e. g., no cultural barriers, language, currency, tariffs, mode of entry challenges).

The answer is stated below:

Explanation:

The challenges which one would face and these are:

1. Hiring especially and retaining the top talent.

2. Secure the budget.

3. Economic fluctuations.

4. Trained professionals.

5. Evaluation of ROI (Return on Investment) on activities of the marketing.

When the company or firm faces the limitations grounded on the real world situations then all of the mentioned above will be a challenge for the company. The firm or the company will have to meet the fluctuation which is linked with the economic conditions as well as the currency.

When the assumptions are build as a simulation then the company or the firm will not be in a position to take the risk. The assumption could cause the firm to travel safely in the economy, in order to take or face the challenges the firm should ready to face the risks and have the plans in respect to tariffs, currency and other barriers.

If the firm wants to play safe then should be open to all the fluctuations and prepared to meet the ups as well as downs in the business.

So, assumptions should be made in such a way that they safeguard or protect the company but should not be such that it will limit the company growth.

the correct answer is b.)