Mr. crane is the manager of a video production company. to maximize efficiency, he assigns associates to departments (e. g. film department, editing department, sound department, etc.) according to their talents and skills. after time passes, he observes that overall job satisfaction among associates is low and job performance is declining. describe and illustrate how mr. crane would diagnose and improve motivation within his organization.

Mr. Crane must first draw the interests and abilities of the companions. Some of them might be logically very good and obsessive in some parts (film division, editing division, sound division, etc.) but they might be assign to some other division. This will enhance in their low level of satisfaction and motivation. This will also assist Mr. Crane in conveying the divisions as per comforts of the associate as possible.

Explanation:

Mr. Crane must achieve an unidentified Response Survey between staffs so that their disquiets and problems can be carried out. Some individuals might not give this response openly.

Mr. Crane must also look at some of the work structures which are very serious for employee’s job satisfaction:

Mr. Crane must find out the points through above methods and effort to discourse them so that staffs feel pleased and motivated. He can also initiate Rewards & Recognition program to escalate good workers. This will also improve their motivation.

answer; societal marketing;