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Business, 20.12.2019 06:31 dartsummersillp3ff0a

Coke and pepsi battle it out



until 2004, pepsi was sold in the gulf, but notcoca-cola. today, pepsi is fighting to keep its dominant position in the middle east. coca-cola and pepsi have avoided a price war and have entered into a "display marketing" war. each copies theother's promotions and tries to do even better. coca-cola and pepsi are at each other's throats, and that's good news for everyone.

ame info,

april

8, 2004

describe the game that coca-cola and pepsico play in the middle east.

why is it "good news for everyone" in the middleeast?

coca-cola and pepsi are playing game.



a.

an advertising

b.

a research

c.

a price

d.

an efficient

the game good news for people in the middle east because

a.

is;

coca-cola and pepsi have a reputation for producing interesting and dynamic advertising campaigns

b.

is not;

coca-cola and pepsi will pass on their additional marketing costs to the consumers

c.

is not;

any game that an oligopoly plays always results in higher prices for the consumers

d.

is;

they have more information about the products and the increased promotions give the consumers deals they otherwise would not have experienced

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Answers: 3

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Coke and pepsi battle it out



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