Business, 16.12.2019 23:31 aydenmasonc
In an attempt to increase sales, the company can only directly influence some of these variables. it cannot change the number of competitors; it cannot change the district potential. the only two variables they can actively change are the number of active accounts and the promotional expenditures. suppose they have $5000 to spend on new commercials (that is, promotional expenditures). by how much are sales expected to increase?
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