Managers and sales experts agree that certain personal traits are necessary to be a successful salesperson. all of the following traits are necessary except
a. being optimistic.
b. being stubborn.
c. being resilient.
d. being empathetic.
e. being self-motivated.

The correct answer is B. being stubborn.

Explanation:

The personal characteristics of the seller. And among these, the most important are those detailed below:

Optimism:  The good seller must see things in a positive way, in order to transmit that attitude to the potential buyer. Perseverance:  Prospecting, presentation and closing of the sale are usually a process that requires perseverance in many cases. A good seller should not give up easily. Empathy:  One of the characteristics that most attracts customers is knowing that whoever is "selling" them can put themselves in their place and understand their needs. Determination:  When a seller intends to do something, he pursues it until he achieves it. It's not about jumping without having a safety net. The determination does not imply taking unnecessary risks, you must be cautious. Honesty:  Many people consider sellers to be liars by nature. A liar seller may have more success in a first sale, but the lie does not lead to a long-term relationship with the customer. If a customer perceives honesty in a seller, they will understand that the company is too. Puntuality:  Customers 'time is as valuable as sellers' time. A seller that is not punctual is unprofessional, and you will surely not want your company to be classified as unprofessional. Listening ability:  The customer likes to be heard, and for a salesperson, knowing how to listen is a powerful weapon. Through what the client tells you, you can know their needs and expectations. Assertiveness:  An assertive person communicates his ideas well, knows how to make decisions and interact with other people. This has a lot to do with the self-confidence that the ideal seller should project Self-discipline:  vital value for a seller to succeed because it is a job that needs to be organized, timely, persevering and very goal oriented.