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Business, 10.12.2019 01:31 lin550

Aura home furnishings recently switched from a geographical to a marketing channel structure with different sales teams, each serving specific retail channels with different needs: big box stores, department stores, and the aura store within amazon. in this example, aura uses which type of sales organization structure? a. product
b. market size
c. customer
d. profit-based
e. geographic

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Aura home furnishings recently switched from a geographical to a marketing channel structure with di...
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