Julian colton is an athlete who has won olympic medals in various track events. he endorses the health drinks of kaylao, a company that manufactures and sells organic food products. kaylao shows colton in its television advertisements and hoardings to gain public's attention. which of the following marketing strategies does this scenario best illustrate?
a. place marketing
b. event marketing
c. people marketing
d. idea marketing

What are two benefits of consumer programs

Perez, inc., applies the equity method for its 25 percent investment in senior, inc. during 2018, perez sold goods with a 40 percent gross profit to senior, which sold all of these goods in 2018. how should perez report the effect of the intra-entity sale on its 2018 income statement?

Jallouk corporation has two different bonds currently outstanding. bond m has a face value of $50,000 and matures in 20 years. the bond makes no payments for the first six years, then pays $2,100 every six months over the subsequent eight years, and finally pays $2,400 every six months over the last six years. bond n also has a face value of $50,000 and a maturity of 20 years; it makes no coupon payments over the life of the bond. the required return on both these bonds is 10 percent compounded semiannually. what is the current price of bond m and bond n?