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Business, 23.11.2019 04:31 jocelynfray16

Madison owns a retail clothing store. her marketing consultant says that with all the technology at their disposal, customers will go back and forth across multiple channels before choosing to buy an outfit at her store.
the consultant recommends that madison thinks about her customer's journey before they actually arrive at her store.
which type of strategy is madison’s marketing director suggesting to her drive dales at her physical location?

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