You work for a tech firm that wants to invest in some capital development projects that could potentially position the company as a multinational giant in the competitive market. one of the projects would require your company to purchase a $500 million software package. company executives believe the investment would pay off; however, before approving such a costly purchase, they want to identify someone in the it department who has the expertise to work with this highly specialized package. the person would play a key role within the buying center.
which role would the it expert be likeliest to play?
a. manager.
b. user.
c. gatekeeper.
d. evaluator.
e. decider.
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