Brad always buys and uses nike brand golf balls. if he finds a titleist or callaway ball in the rough, he gives it away. brand loyal golfers like brad allow nike to charge a higher price and not lose many sales. by building a strong brand, nike has effectively
a. focused on the competitive parity point for its products.
b. reduced the price elasticity of demand for its products.
c. increased the income effect for its products.
d. increased the cross-price elasticity for its products.
e. shifted the golf ball market from a monopoly to pure competition.

Oakmont company has an opportunity to manufacture and sell a new product for a four-year period. the company’s discount rate is 18%. after careful study, oakmont estimated the following costs and revenues for the new product: cost of equipment needed $ 230,000 working capital needed $ 84,000 overhaul of the equipment in year two $ 9,000 salvage value of the equipment in four years $ 12,000 annual revenues and costs: sales revenues $ 400,000 variable expenses $ 195,000 fixed out-of-pocket operating costs $ 85,000 when the project concludes in four years the working capital will be released for investment elsewhere within the company. click here to view exhibit 12b-1 and exhibit 12b-2, to determine the appropriate discount factor(s) using tables.

The following pertains to smoke, inc.’s investment in debt securities: on december 31, year 3, smoke reclassified a security acquired during the year for $70,000. it had a $50,000 fair value when it was reclassified from trading to available-for-sale. an available-for-sale security costing $75,000, written down to $30,000 in year 2 because of an other-than-temporary impairment of fair value, had a $60,000 fair value on december 31, year 3. what is the net effect of the above items on smoke’s net income for the year ended december 31, year 3?

Increases in output and increases in the inflation rate have been linked to