Wesley electronics inc. manufactures electronic gadgets. its marketing team spent a great deal of money on advertising to create awareness about the company’s products among potential customers and employs a variety of methods, such as print, broadcast, and online advertising. according to the steps involved in segmenting a market, wesley electronics most likely is:

The answer is: Designing and implementing marketing mixes

Explanation:

Once you determine what segment your company is going to target, you need to design a marketing mix specific for that segment that fits your company's marketing strategy.

Different segments must have different strategies, but they should all relate to one "parent" strategy.

you can put this in your 11 sentence summary

" most of the money would be invested in innovation, economic convergence."

reducing the scale of the market for a new product.