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Business, 14.10.2019 23:00 nickmoose04

Gary is trying to design a marketing campaign for a new online bookstore, bigbooks. com, using a one size fits all approach. which of the following approaches to targeting is gary using? a. mass customization b. mass marketing c. differential response d. concentration e. multisegment

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Gary is trying to design a marketing campaign for a new online bookstore, bigbooks. com, using a one...
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