When mickey joined as a manager of the research and development team at bezos technologies, he noticed the team members had become too comfortable at their jobs and didn't seem motivated. mickey gradually developed a shared vision for the team and energized the organizational culture. he challenged the existing ways of thinking and inspired the group members to express themselves through their work. what type of leadership approach did mickey employ, and how is this approach beneficial?
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Greg is planning an advertising campaign to promote his kayak tour company. the success of his ad campaign depends on the quality of his kayaks. how much money he spends. how well he can identify his target audience. how much consumers like him. whether he can gain commitments from manufacturers for complementary products.
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When mickey joined as a manager of the research and development team at bezos technologies, he notic...
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