Before beginning to compose a successful business message, you need to collect necessary information by conducting informal or formal research. often the information you collect during the research process shape your message.
which questions should you ask yourself in order to avoid frustration and inaccurate messages? check all that apply.
(a) what will happen if i don't conduct research?
(b) what action should the receiver take?
(c) what does the receiver need to know about this topic?
(d) how is the receiver to take action?
(e) where should i begin my research?

Answer

(B) What action should the receiver take?

(C) What does the receiver need to know about this topic?

Explanation:

In order to create the appropriate business message you need to know several things about the market that you are trying to persuade, first you need to know who your market is, and whatñs the kind of audience that is going ot hear your message, then you have to think like that audience and try to figure out what would the audience needs to know and wants to know about your product, and then what is the action that you want them to take, buy something, be informed?, like your product? what is the final goal that your message has.

staple goods and impulse goods are examples of convenience products which consumers usually  buy. these products can be bought almost everywhere and are readily available for purchase. usually, the quality and price of the product are not considered. examples of staple goods are sugar and bread, while impulse goods examples are chocolates and magazine.