Adoor hardware company’s marketing and supply chain teams have developed a good rapport between them. as information flows easily back and forth between the teams, additional ways are discovered to optimize the distribution process. a new member joins the distribution team and asks how a supply chain differs from a marketing channel. which of the following is the best answer to her question? 1.marketing channels and supply chains deal with customers and internally focused objectives equally.2.a supply chain is broader than marketing channel3.supply chains and marketing channels both deal mostly with the delivery of goods.

Total marketing effort is a term used to describe the critical decision factors that affect demand: price, advertising, distribution, and product quality. define the variable x to represent total marketing effort. a typical model that is used to predict demand as a function of total marketing effort is based on the power function: d = axb suppose that a is a positive number. different model forms result from varying the constant b. sketch the graphs of this model for b = 0, b = 1, 0< b< 1, b< 0, and b> 1. (we encourage you to use excel to do this.) what does each model tell you about the relationship between demand and marketing effort? what assumptions are implied? are they reasonable? how would you go about selecting the appropriate model?