Cable tv operators and cellular carriers suffer from high levels of or customer defections. a. customer retention b. customer churn c. customer complaints d. detraction e. share-of-wallet

The answer is "b. customer churn ".

The churn rate is the level of supporters of an administration who suspend their memberships to the administration inside a given era. For an organization to extend its demographic, its development rate, as estimated by the quantity of new clients, must surpass its agitate rate. This rate is for the most part communicated as a rate.  

Customer churn impedes development, so organizations ought to have a characterized technique for figuring client stir in a given time frame. By monitoring and checking churn rate, associations are prepared to decide their client maintenance achievement rates and distinguish techniques for development.

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